Small Business
Opening the Heart of Your Business
Of all the metaphors I can think of for abundance and flow, the human heart is the one that captures my imagination most vividly. This wondrous physical instrument beats 100,000 times a day and circulates two gallons of blood per minute and over 100 gallons per hour through the vascular system. Underlying this […]
What is Remote Data Backup and Why Would You Need It?
Remote data backup is the process of having the information that you have stored on your computer copied and put in a remote area away from the main computer. This is a lifesaver in some instances. If a bad storm is threatening, as long as your information is backed up, you do not have to […]
Brand Building For Your Small Business
To a small business name recognition can mean everything. Often small businesses are built by word of mouth and some business cards but so much more can be done to help your business grow. You need to develop your small businesses image. It needs to become a brand. Even if your company only serves your […]
In Praise of Press Releases - A Frank Discussion on Form And Function
There is no disputing the power of a well-written, newsworthy press release. In fact, it is one of the single best things you can do for your business.
Newspapers, magazines, radio and television news programs are filled with stories about businesses and organizations every day. What you may not realize is that those stories are often […]
Protecting Your Business Credit Lines
If you run a small business chances are you’ve established some credit lines with local vendors. Places such as hardware stores, printing shops, and gas stations. And if you have a business that has employees you may be in a position of having to trust other people to use those credit lines on your behalf. […]
Secrets to Attraction Marketing MLM Revealed
Attraction marketing MLM is no different than in any other industry. All of your marketing efforts try to get as many people as possible interested in your product or service. You provide them with or help them fulfill a need that they have. Attraction marketing in MLM just helps facilitate that process.
Attraction […]
Tips For Selecting an Answering Service Provider
As a small business owner dropped calls or unanswered calls is serious damage to your future prospects and business relationships. As a small business you cannot afford to be in a negative situation. It is these calls from the clients that will help you get more business as more and more clients get satisfaction from […]
Profit Building Strategies: Niche It, Niche it Good
The word “niche” may be all the rage these days, but it really isn’t a new concept. In fact, savvy marketers have been quietly raking in their fortunes using the niche principle for hundreds of years.
Now, don’t panic if you have an established business; you can still carve out a niche market for yourself, if […]
News is a Four-Letter Word
This week I received a press release to inform me that the company sending the release had changed email service providers. Are you kidding me? Is this really news?
Did you hear that? It was the sound of that release hitting my circular file. No doubt it will suffer a similar fate at many, if not […]
Grassroots Marketing is Dandy
Spring has finally sprung here in Northeastern Indiana. The sun is shining, a warm breeze is blowing, and my backyard has been overtaken by…dandelions. I would swear that they appeared overnight. I got up one morning to take my dogs out, and there they were.
So there I am, gazing out upon this sea of golden […]
