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Before you can learn much about how to use personal branding for a competitive edge, it’s important to have an understanding of what personal branding is. Fortunately, it’s possible to take a look at the way many successful people have used personal branding to get a feel for what it is and how it can work for you.

Personal branding is something that has been done by a number of well known people. Some of the most well known among them are:

* Oprah Winfrey. Think what you will about Oprah’s personality, but from the time that she branded her show with her own name and aired a number of her personal struggles in a public way to the time that she launched her magazine, her book club and the talk show careers of Dr. Phil and Rachael Ray, Oprah has remained true to her personal brand.

* Donald Trump. Donald Trump isn’t just a real estate mogul, he’s also a man who worked hard, made his way to the top and then, time and time again, has found ways of staying there. Trump hotels have a certain reputation; so do his investment strategies that are available to almost everyone who watches his infomercials and has an internet connection, and, of course, The Apprentice also has a large audience simply because of all that the man has done to establish his personal brand.

In addition to Oprah and “The Donald”, there are a variety of others who have built their identities and empires on a foundation of personal branding. From Madonna to Bill Gates, from Rachael Ray (who established her brand by promising to teach others to prepare meals in 30 minutes and helping everyone to recognize that cooking is something that everyone can do) to Richard Branson, personal branding has proven to be a successful strategy – one that can also help you to get a competitive edge during your job search.

The reason that personal branding is so valuable is that it demands self-awareness; in order to have a brand, you need to be sure that you are able to know who you are and what you believe in. Likewise, personal branding means knowing what you value and making a commitment to bring it into everything that you do. Most importantly however, personal branding is about having the courage to be yourself – and to let others know who you are – and the confidence to believe that you can have a positive impact.

Personal branding is something that will give you a competitive edge during your job search because it will help you to appear confident and strong; it also is effective because prospective employers will see that you are committed to achieving your best and delivering consistent results. When you take advantage of personal branding and have the strength to market yourself and your values, you will find that you are able to have more than just a job – you’ll find that you are well on your way to creating an exceptional career and reaching your goals.

Copyright 2008, Cecile Peterkin.

Cecile Peterkin is a Certified Career, Life Coach and Speaker. Feeling stuck in middle management or mid career? Claim your FR-EE Assessment and complimentary career guidance coaching session at: http://www.CosmicCoachingCentre.com/careercoach.html

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When you’re looking for a great opportunity – a chance to advance yourself within your field or a chance to find a completely different position over the course of your job search -one thing is certain: when you have goals for your job search, you are going to want to be sure that you are able to achieve them. Unfortunately, there are a number of things that most people do while they are in the midst of a job search that sabotage themselves.

There are a number of things that you can be doing that will sabotage your job search. Fortunately, when you understand what to do and what not to do, you’ll be able to smooth out the process of searching for a job – and, ultimately, land the job that you’ve always wanted to have.

The first thing that you need to do in order to avoid sabotaging your job search is to have an action plan. When you have an action plan for your job search, you’ll find that you are able to know what you’re going to do each day, to know when to send out your resumes and even when the right time is to follow up on those resumes and after interviews.

The next thing that you are going to need to do in order to avoid sabotaging your job search is to recognize that the job market changes over time. If it’s been a long while since you last went through a job search, chances are good that you won’t be familiar with the ways in which many companies take advantage of the online application process or of where you can search online for a job that will be great for you.

Of course, without clear career goals and a career focus, chances are good that you won’t be focusing your job search as well as you otherwise could. Without a clear focus, the chances that you will apply for positions that don’t match your skills or qualifications increase – and that can sabotage your job search. Likewise, you’ll find that when you are not focused on reaching career goals your resume will not perform as well and you will be less prepared for questions that come up during the interview process.

Simply by taking the time to know what types of jobs you want to apply for – which jobs will help you to reach your career goals – you will find that you are likely to have a more successful job search. When you know what you are working to find, you will be in a far better position to be prepared and to find it.

A job search can be frustrating – especially when you find that you are sabotaging yourself every step of the way. By taking the time to get a clear look at the picture, by focusing on your goals and what it is going to take to achieve those goals, you will find that a job search can go smoothly and land you right where you want to be.

Copyright 2008, Cecile Peterkin.

Cecile Peterkin is a Certified Career, Life Coach and Speaker. Feeling stuck in middle management or mid career? Claim your FR-EE Assessment and complimentary career guidance coaching session at: http://www.CosmicCoachingCentre.com/careercoach.html

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Often, when it comes to job loss, it feels as though there is no immediate next step: once your desk is packed up, there’s little to do other than to go through the grieving process. Job loss, just like any loss that you will experience, means going through the process of shock and denial, anger, depression, acceptance and – finally – growth. While you don’t want to stay and wallow in the shock, denial, frustration or sadness that you’ll experience after a job loss, what you will find is that through acceptance and the chance to reflect, you’re in a prime position to grow.

As they say, whenever one thing ends, something new begins. When your employment ends with job loss, you’ll find that the next step is to really explore what’s important to you. After all, if you’ve lost a job, chances are good that it was not a position that was a good match for you. By taking the time to reflect on the position and on yourself, you’ll find that it’s a lot easier to move onto the next steps.

After the job loss, you’re going to want to look at a number of different things:

1. Your skills. It’s important to look at your skills after you have experienced a job loss because you will be in a far better position to find a new job that is better suited to your skill set. Everyone has his or her own strengths and skills, after all, and, just because one job wasn’t right for you doesn’t mean that there isn’t a better job out there.

2. Your interests. When you’re getting past a job loss, one of the things that you’ll discover is that you have the opportunity to take a closer look at your interests. Even if the job that you lost had little to do with what you’re passionate about, you’ll find that you have the opportunity to look at those things now and to see what job opportunities are compatible with those interests.

3. Your dreams. If you have always dreamed of owning your own business, one of the options that you will have after a job loss is to use the time to explore your business ideas and to pursue getting the training that you need to turn those dreams into a reality. Likewise, if there is a business field that you have always wanted to be a part of, you’ll discover that a job loss helps to open those doors; it’s all a matter of believing in yourself and making an effort to make changes.

Ultimately, after a job loss, continuing to believe in yourself is one of the most important things that you can do. Part of taking care of yourself after a job loss is talking over your emotions and sense of things while trying to move beyond the job loss; another part is looking at the big picture and determining what your options are.

After a job loss, you will always have options: that’s one of the most important things to remember. Work your way through the grieving process, discover what truly matters to you and, in no time, you’ll see for yourself that an end is only a beginning.

Copyright 2008, Cecile Peterkin.

Cecile Peterkin is a Certified Career, Life Coach and Speaker. Feeling stuck in middle management or mid career? Claim your FR-EE Assessment and complimentary career guidance coaching session at: http://www.CosmicCoachingCentre.com/careercoach.html

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Business leadership is not about any single quality so much as it is about a number of qualities that come together to create something much stronger than any of those qualities alone. Business leadership is not so much about managing others and “taking charge” as it is about motivating by example.

So if business leadership is something that is difficult to pin down, what steps can you take so that you will find yourself recognized as a leader in this, the 21st century? What can you do to incorporate the principles of leadership into your life so that you will be able to achieve your goals and rise to the top in your organization or your career field?

One step is to look at those leaders who you admire. Whether you’re inspiration comes from political leaders – those who have been able to unite the people of their country during difficult times – or from leaders within your own field, when you are looking for information that will help you to take on a business leadership role, it’s important to understand what makes someone a leader.

In other words, when you are thinking about business leadership, it’s important to take the time to understand courage, determination, and to learn more about the ways in which leaders speak to those who follow them. Ultimately, what you will find is that by embracing those qualities within yourself, you will be able to persevere and to reach the goals that you have set for yourself and for those who you are working with.

Ultimately, what you are likely to discover is that, in order to differentiate yourself in the 21st century and to take on a business leadership role, you will need to:

* Learn to set aside excuses. The majority of people who are in business find a way to come up with a number of excuses when something that they have been asked to do isn’t done. Leaders, on the other hand, focus on getting the job done.

* Learn the value of making mistakes. When we make mistakes, it’s important to take advantage of the lessons that come out of them so that we can use that knowledge to move forward.

* Learn to lead from within. When you are looking at business leadership characteristics, you’ll see that those who are in a supervisory role are not just watching others and telling them what they do wrong; instead, when they see a problem they jump into the trenches and work with their staff, helping them to solve problems and to find creative solutions.

Business leadership is about working with others and motivating them to do more – to be more. When you’re looking for a way to differentiate yourself from others, one of the best things that you can do is to work well with others, put forth your best effort at all times and to make sure that – at all times – you’re making an effort to bring a team of people together.

Finally, remember this: business leadership is about having a willingness to try something new. To set yourself apart from the crowd, you need to look at the big picture – and then to get everyone else to see it too.

Copyright 2008, Cecile Peterkin.

Cecile Peterkin is a Certified Career, Life Coach and Speaker. Feeling stuck in middle management or mid career? Claim your FR-EE Assessment and complimentary career guidance coaching session at: http://www.CosmicCoachingCentre.com/careercoach.html

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Some people, when they are looking for a new job turn to the sources that they’ve come to think of as reliable. They look at the Help Wanted section of the newspaper, browse through online job search sites that are, in effect, a larger scale Help Wanted section.
Others take a different approach. Instead of looking to the traditional ways that people conduct a job search, they turn to the hidden market and look for a job that will fit their personality, a job in which they will be able to make a difference.

What is the hidden market?

Imagine that there were a store where the items you needed were always in stock and there were rarely, if ever, long lines. Now consider the way that the same analogy applies to your job search and you’ll start to develop a sense of what the hidden market is.

The hidden market is where many of the jobs that are going to be ideal for you are. The hidden market is also a place where you will have very little competition with others who are going after the same jobs you are; the challenge is that no one can give you directions to the hidden market.

If the hidden market isn’t somewhere that I can just go during my job search but that’s where the great jobs are, what does it mean?

Just because no one can give you clear directions to the hidden market does not mean that it doesn’t exist; the trick to conducting a job search in the hidden market is taking the time to get to know yourself. Look at your interests. Identify your talents. Take a look at both your strengths and your weaknesses. Once you’ve done so, you’ll be able to have a sense of what sort of environment you will thrive in – and then your job search can really begin.

What are the advantages of looking for the hidden market?

When you take the time to look inward before actively pursuing your job search, you’ll know what sort of company you want to work for and what type of position you are going to want to hold. Unlike a traditional job search, however, the key to a successful job search on the hidden market will lead you to research the companies where you would like to work, to make phone calls to those who may or may not be doing the hiring and to take a chance on sending your resume even if they are not advertising open positions.

When you take the time to look to the hidden market during your job search, what you are really doing is making a commitment to your personal satisfaction and growth. Rather than simply looking to see what might be out there, you’re taking control and taking the initiative to bring about your own success.

With the right drive and determination, your job search will become something bigger; you won’t just find a job. Instead, when you access the hidden market, you’ll find a path to a rich and fulfilling career.

Copyright 2008, Cecile Peterkin.

Cecile Peterkin is a Certified Career, Life Coach and Speaker. Feeling stuck in middle management or mid career? Claim your FR-EE Assessment and complimentary career guidance coaching session at: http://www.CosmicCoachingCentre.com/careercoach.html

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I was recently speaking with a client interested in improving her negotiation skills for her upcoming salary review. She has been in her new position for just over four months. She has exceeded expectations, and feeling confident in her job. However, she is unhappy with her salary. Afraid to negotiate and risk losing the job offer, and grateful for the paycheck, she accepted the job offer without negotiating her salary or compensation package.

Salary negotiation is the most sensitive part of a job interview. We emotionalize it because we are uncomfortable talking about money. You needn’t be afraid or feel at the mercy of your employer. They expect you to negotiate. In fact, in virtually all instances an interviewer has the power to negotiate a higher salary. However, you must prepare for your job interview including salary negotiation in the same manner you prepare your resume, cover letter, etc.

Starting a new job or position is the best time to get the salary or compensation package you want. After you are hired it becomes a bit more difficult to make up your salary.

Salary Negotiations Research Results

Research Question#1: Do you expect candidates to negotiate regarding their salary, benefits, and work schedules once you’ve made an offer?

Results:
82% reported that they did expect a candidate to negotiate.
18% reported they did not expect a candidate to negotiate.

Research Question #2: On average, how much of a range do you have to negotiate a higher salary with a professional candidate (not hourly personnel)?

Results:
64% reported they can negotiate up to 10% higher salary.
20% reported they can negotiate up to 20% higher salary.
18% reported they have no limit on salary negotiations.
0% reported they have no authorization to negotiate higher salary.

Salary negotiation is about what you think you are worth. Therefore, before entering into a salary negotiation you need to know the following:

-Know the market; research salaries
-Understand your value – what are you worth based on your skills and experiences?
-Be clear on the skills and qualifications required for the position
-Don’t overlook the overall compensation package
-Know what you want

How do you go about negotiating your salary?

You should never bring up salary during the interview. Always let the employer bring it up. If a salary amount is offered take your time to consider it before accepting – 1-2 days is acceptable before approaching the negotiation process.

If you are asked your salary expectations, give a range based on your research or tell the employer you are open based on the position and the overall compensation package. Again the negotiation starts after the employer has made the offer.

During the negotiation process, you should consider the entire remuneration package, not just salary, including job related benefits, and working conditions like time off, location and other factors. If it’s a job you want but the package is not ideal, be ready to try to influence the employer to improve the offer by pointing out your skill sets and ways in which you can add value to the company. If all else fails, be prepared to say ‘No’ if your bottom line needs are not being met.

Copyright 2007, Cecile Peterkin.

Cecile Peterkin is a Certified Career, Life Coach and Speaker. Feeling stuck in middle management or mid career? Claim your FR-EE Assessment and complimentary career guidance coaching session at: http://www.CosmicCoachingCentre.com/careercoach.html

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Are you feeling conflicted about the demands of work and family after a great fun-filled summer? You are not alone.

Trying to keep a work-life balance is one of the major issues my clients struggle with at this time of the year. Very few people want to work 24/7, yet technology has created tremendous pressure on working adults.

Seize this moment to discuss and negotiate a flexible work schedule with your boss in order to give you the time you need to manage and continue to enjoy your personal life and achieve that goal of work life balance.

More companies are beginning to see the benefits of offering their employees flexible work arrangements, such as part-time work, job sharing, compressed work weeks, telecommuting, and flexible schedules.

Towers Perrin’s survey of 80 large Canadian companies show flexible work arrangements reduce work/life conflict, increase productivity, and improve retention and morale.

HRFocus reported in February 2007 that 91% of McGraw-Hill employees who have flexible work arrangements say that those arrangements have a positive impact on their productivity. Cisco’s tele-work program resulted in $195 million in increased productivity, according to research conducted by Boston College’s Sloan Work and Family Research Network. According to Corporate Voices for Working Families, Deloitte estimates it has saved $41.5 million in turnover costs since implementing flexible work options.

Negotiating a Flexible Work Schedule

In order to successfully negotiate a flexible work schedule, build a business case then create a proposal that spells out exactly how the arrangement will work. It’s best to start this new arrangement as a 3 – 6 month trial period.

Your proposal should answer any concerns you anticipate your boss may have, and should contain the following:

- The days and/or hours you will work.
- How will you complete the arrangement, telecommute, compressed work week, job sharing, etc.
- How will you accommodate meetings or team projects on the days or hours you are out of the office?
- How will you be compensated (salary/bonus adjustment) depending on the change to your work days or hours?
- How will your productivity be measured?
- What will your company gain from this arrangement? (what is the value to the company)?
- Communication to colleagues
- If a back-up person is needed when you are not in the office – who will it be?
- Start and end date of the trial period.

If your boss says “no” to your proposal, remember that this is a negotiation. Your boss may have unanswered questions. Find out what your boss’s concerns are. Be prepared to make adjustments to your proposal – shorter trial period, less time out off the office, etc.

As offices gear up after the slower summer season, now is a good time to implement some positive changes that will maintain a healthy balance between work and play. Making a case for a flexible work schedule that benefits your employer as well as yourself is a step in the right direction.

Copyright 2007, Cecile Peterkin.

Cecile Peterkin is a Certified Career, Life Coach and Speaker. Feeling stuck in middle management or mid career? Claim your FR-EE Assessment and complimentary career guidance coaching session at: http://www.CosmicCoachingCentre.com/careercoach.html

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Mentoring is a relationship that is established with someone who is an expert in their field. The mentor is usually older and more experienced than the mentee. The mentor shares their experiences, and the lessons they have learned. But the relationship benefits both the mentor and the mentee. The mentor benefits from the opportunity to strengthen their leadership skills. The mentee receives career guidance and helpful career advice to prepare for the next level in their career.

Many companies have formal mentoring programs in place for matching new employees with those already established in their career. If you are choosing your own mentors here are five tips to ensure a successful relationship:

1. A good career mentor:

- Is knowledgeable in their field
- Is generous and honest with advice
- Is a good communicator
- Is committed to the relationship
- Will get to know their mentee: her/his capabilities, interests and goals
- Will make recommendations for the mentee’s career development and path
- Will create learning opportunities and heighten the mentee’s career
- Will introduce the mentee to key people and professional organizations

2. Choosing a career mentor:

- Choose someone you admire
- Look outside your immediate work area – maybe your boss’s boss.
- Choose someone in another area of your organization who has had a career path similar to your goal.
- Find multiple mentors (I have clients working with more than one mentor in a formal relationship).

To find a career mentor outside of your organization, join professional associations where you can meet senior people and executives in your field.

3. Setting up the Mentor/Mentee Relationship:

- Before seeking a mentor’s assistance, make a plan. What do you expect from your mentor? What do you want to focus on? How much time do want to commit to this relationship? It is important for you to be clear about your expectations for your own benefit and in order to communicate this to your potential mentor.

- Invite the potential mentor to lunch or coffee to discuss your intention. Mentors appreciate the recognition, and are willing to share their knowledge and wisdom.

- At the meeting, effectively communicate your need for a mentor, your vision of the future. Define the relationship and why you would like this person to be your career mentor.

- Find out how involved the potential mentor wants to be in this relationship.

- Give them a chance to think about it – tell them you will get back to them in a couple of days.

4. The Relationship:

- Set up the parameters of the relationship together, how often, when & where you will meet, and the length of the meeting.

- Respect your mentor’s time. Show up on time for your meetings. If you have to cancel your meeting, give at least 24 hours notice.

- Set up boundaries for phone calls. Between meetings call only if absolutely necessary.

- Use your scheduled meetings effectively by organizing your materials and the topics you would like to discuss.

- Pay for your own meals and drinks or offer to pick up the tab for your mentor’s meal.

- If you are given an assignment, complete it on time.

- Show your appreciation by offering to help your mentor in any way possible. Send a thank-you e-mail communicating how this relationship has helped you or send a gift to recognize a special day for your mentor.

- Recognize when the relationship is winding down, communicate this, and wrap it up. If you would like to stay in touch with occasional updates of your career successes, clear it with your mentor at the end of the relationship.

- Obtain approval from your mentor before using them as a reference.

There are many benefits to a career mentorship, for both parties. Mentees gain the benefit of someone’s experience to help them navigate their career development. Mentors have the opportunity to reflect on their careers. Having clear goals and communicating these will ensure that the experience is positive and productive.

Copyright 2007, Cecile Peterkin.

Cecile Peterkin is a Certified Career, Life Coach and Speaker. Feeling stuck in middle management or mid career? Discover how a career coach can help you. Take our FR-EE Assessment and get a complimentary coaching session to get unstuck at http://www.CosmicCoachingCentre.com/careercoach.html .

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Finding a New Job

The new realities of securing employment in today’s changing world require a new belief. Finding a new job is not always easy, whether you are an executive or just starting out in your career. Designing and planning your career, and taking a proactive, self-directed approach is the success formula.

Making the wrong move can cost you time and money. With the stakes so high, before finding or looking for a new job, you should clarify your career path to ensure you are headed in the right direction. Once you have completed the preliminary work such as identifying your career path, creating a well-constructed resume and detailed cover letter; how do you find your ideal job?

Here are some ideas:

1. Networking

Networking is the most powerful way of finding a job. Many jobs are never advertised because they have gone to someone’s friend or colleague. 62% of hiring managers found word of mouth referrals to be the most effective. Contact people and let them know you are in the job market. Attend professional association events where you can meet as many new people as possible.

2. Internet Jobsites

The internet is a very useful job search tool, but not an effective self-marketing tool. Although you will find job sites (monster.com, careerbuilder.com, workopolis.com, etc.) where you can post your resume, you must update your posting daily. New job hunters post their resume every day, pushing your resume down the list. Surveys have shown only a 4% success rate for being contacted for a job from an Internet posting.

3. Recruitment Agencies

Recruitment agencies serve as intermediaries between worker and applicant to ensure a match between the company’s needs and the applicant’s skills and interests. While this may get you an interview, you are often one of many applicants the agency has recruited for the same position, so you need to be even more prepared to sell yourself.

4. Headhunters (search and selection firms)

Headhunters are also recruiters. The difference, however, is that headhunters are much more specific in their recruitment. Rather than simply finding a pool of the most talented people, they focus on finding candidates who exactly match the qualifications specified by their clients. To this end, headhunters select candidates whether they are in the job market or not. If you are at a senior level in your career, you have probably already received calls from headhunters. As you look at the many paths available to you to attain your ideal position, getting an interview with a headhunter is the least likely to get you closer to your goal. Headhunters fill many of the world’s most prestigious positions.

5. Cold Calling

Cold calling means initiating an approach to companies; telling them about your skills and interest in working for them. Research shows a 69% success rate – even better than networking! Surveyed job hunters spent 24% of their time making these kinds of cold calls, which yielded 27% of their meetings. In contrast, the 45% of their time spent networking produced only 35% of their meetings (as reported by the Five O’Clock Club, a career-counselling network based in New York City). Why is cold calling so effective? Because it gives you the opportunity to make contact and penetrate the marketplace before positions are advertised to the general public.

6. Newspaper

Answering ads in local newspaper has a 5%- 24% success rate. The higher the salary, the smaller the chance of finding a job using that method. Trying to find a job requires the same dedicated time, energy, and effort to succeed as you put into the position you eventually find through your perseverance. Staying focused, and finding ways to deal with rejection (and use the information gained to help move you forward) will help you to be successful.

Copyright 2006, Cecile Peterkin.

Cecile Peterkin is a Certified Career and Life Coach, author and speaker. Feeling stuck in middle management or in mid career? Kick your career into high gear! Sign up for the FR-EE Career Guidance teleclass now at http://www.CosmicCoachingCentre.com/introteleclass.html

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Have you thought about your career goals for 2007? What worked to years ago in planning and managing your career will not work for your career development in the 21st Century. Managing your career in the 21st Century requires preparation, career goal planning and career guidance and ensuring that your time is directed meaningfully.

Here is how to find enjoyment and continue to progress in your career.

1. Determine if your present job is in line with who you are, what you value, and what you are good at. Are you really doing what you want to do? Being self-aware means you become clear about what you stand for and what you have to offer. When you know what you have to offer, you become more powerful and intentional in your work. Doing a good job is no longer good enough to guarantee your career will go well. You are your most important asset. Self-branding provides direction and clarity of purpose for how you work, not just what you do for a living.

2. Identify your job satisfiers and dissatisfiers. Find a way to do more of the tasks/projects that you enjoy.

3. Identify your accomplishments.

4. Take the time to build and maintain relationship with individuals who might impact your work. You will benefit personally and professionally from the time you invest in such relationships.

5. Determine and write down your vision for your professional life. What actions do you need to take that will get you there? Celebrate the steps you take daily to achieve your vision. You can create the life you want! Here are some ways you can do that:

* Keep work in perspective – remember how you left work on time in the summer?

* Manage your stress – identify what causes you stress and how it affects you.

* Take time out – close your door (if you have one), call forward your phone, turn off your e-mail, take a walk. Use this time “during your work day” to prepare for a big meeting, a presentation or work on a project.

* Delegate – are you spending too much time on the administrative process of your job and not utilizing your skills to benefit your long-term goals and your company’s goals?

* Work/Play Balance – what did you enjoy doing during the summer that you want to continue (going to the movies, playing tennis, volunteering, spending time with your kids, seeing friends, etc.)? Put it on your schedule.

6. Be Bold! Don’t be afraid to take on some responsibilities in positions above you. Aim to always exceed expectations.

7. Manage your own time. Set boundaries. Learn to say “no” to non-essential use of your time.

8. Look for way to do things better, and more efficiently. Change a routine task – develop a new process. Instead of handling your e-mails as you get them, set aside specific times during the day to respond.

9. Be great at what you do. The knowledge and skill that create success in your current job will position you for your next move.

10.Be aware of roadblocks that can limit your potential to move upward.

11.Take on projects that will most likely benefit you.

12.Have passion for what you are doing and working toward. You will automatically put more effort into it. If you are not feeling passionate about your work ask yourself: is what you “should” be doing interfering with what you want to be doing?

Remember! Your career must contribute to your life, not the other way around!

Copyright 2006, Cecile Peterkin.

Cecile Peterkin is a Certified Career and Life Coach, speaker and author. Feeling stuck in middle management or in mid career? Kick your career into high gear! Sign up for the Career Guidance Bootcamp or the FR-EE Introduction teleclass now at http://www.CosmicCoachingCentre.com/introteleclass.html

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