Author Archive
TV Publicity - The Pros and The Cons
Before you decide to include television publicity into your marketing strategy there are a few things you need to consider. I will highlight some of the pros and cons of TV publicity and show you how you can use it to get major exposure, gain creditability and increase your sales.
Television is one of the most […]
Five Steps To Successful Television Publicity
TV Publicity is one of the best forms of media exposure to attract more clients, increase your creditability and generate sales.
But there is a catch.
The key to getting on TV is to provide great information while coming across as an expert, not a salesperson.
So how do you meet your objectives of getting free publicity […]
5 Key Advantages To Starting A Self Publishing Business
I’m sure you can come up with all sorts of reasons for not starting your own business, the first, of many, being lack of money and uncertainty of its success. But no matter what the reasons are against starting a business, there are just as many reasons for starting one.
Actually, for the right person, […]
How To Talk To Your Tween About Money
Teaching financial literacy has been my passion. Over the years I’ve had an opportunity to speak to parents who want to know how to talk to their children about money and want tips to help them become more independent before they go off into the real world.
For many parents it seems like just yesterday that […]
The Real Secret to Quickly Writing a Book For Maximum Profit
The secret is in creating an outline for the book that will help you “fill in the blanks” rather than wonder what to write about along the way.
So, if you haven’t started writing your book I have good news…
The fastest way to get going is to decide on your chapter topics/titles first before […]
