Author Archive

Seven Ways to Steer Traffic to your Website

You have a website or maybe a lead capture page, but you are not sure how to steer traffic to it.
With good targeted traffic, you can test and track your conversion, your click-throughs, list building, to name a few of the possibilities.
There are numerous traffic sources, such as search engine traffic. But relying […]


So You Want to Join a Start-up MLM?

You’re setting across the table from a prospect. You show them your company’s presentation as you have shown others dozens of times before. And then they tell you, “my neighbor showed me this two weeks ago”. You think to yourself, “If only I had gotten into my company during the early days, before everyone’s […]


Six Barriers to Financial Success in your Network Marketing Business

You hear about a network marketing business. You would like to have the freedom, flexibility and the ocean of wealth that seems to be possible. Maybe you remember joining one before. Maybe you remember getting discouraged because the business had not grown.
You do not know if it is the business that did not work […]


Management Theory And Building A Network Marketing Business

Building a Network Marketing Business is not so much about managing people as it is about leading others. You can manage from a very selfish vantage point but to maintain longer term leadership demands the ability to be others oriented. It means you do what is best for the people.
It has been noted that […]


Entrepreneurship and Michael Dell’s: Content, Commerce, & Community

If you want to be an entrepreneur, who better to study than Michael Dell? He is an inspiration to entrepreneurs everywhere. Starting in his college dorm room building computers, his understanding of business has made him an icon of success in the arena of technology businesses.
In two keynote addresses given almost a decade ago, […]


Do You Want to Launch a Leadership Revolution?

There are many terrific books that offer information on leadership as both an art and a science. They are books that every manager, in any capacity, should invest their money and time into studying and applying in their work situation. Reading such books to keep abreast of the times will help you launch […]


Ten Questions to Evaluate a Network Marketing Opportunity

You are setting across the table from your friend, Michael. He’s telling you about a business opportunity that sounds really exciting. It’s network marketing which makes sense to you in principle. It’s a new one which means the timing is great. How do evaluate the opportunity?
You are not afraid of the negative perceptions like, “it’s […]


Four Ways Leaders Need to Communicate

The leader is the broker of a message. The manager is a broker of information. And yet, managers can be leaders. It all depends on the significance of the message and what they do with it. Adept managers can take an old message and re-tool it and then leverage it into greater influence.
That is […]


Theory Based Communication for Leaders - Failure to Communicate

“What we have here is a failure to communicate.” From the movie Cool Hand Luke.
You are the leader the next door and you have to give a speech, make a presentation, write an advertisement, or simply carry on a conversations in a social networking opportunity. How do you insure that you do not fail […]


The Leader Next Door Needs Written Goals

You’re the leader next door and have heard over and over that you need to set goals and write them down. You sit down in front of the computer to make a list of what development you want to take place in your followers. Maybe you are a manager and they are your sales staff […]